Experienced healthcare industry insiders providing quality market research and consulting services since 2001
The mission of W&H, Inc. is to deliver to pharmaceutical, biotech and healthcare clients high-quality US and Global qualitative marketing research and strategic consulting services for
• New products in development
• Currently marketed products
• Business development/licensing candidates.
As experienced industry insiders, W&H provides quality project deliverables combining the analytical research capabilities, breadth of market knowledge and strategic marketing experience of a skilled consultancy, with the in-depth understanding of an internal commercial director.
Get in touch with us to set up a consultation, or use the contact form at the bottom of this page to enquire whether our services are right for you.
5468 Grandview Lane
Doylestown, PA 18902
Areas of Practice
Qualitative Healthcare Market research
Demonstrated ability to translate client’s core business issues/project objectives into an effective qualitative research design, including:
- Opportunity assessments
- Market landscape
- Buying process
- Product profile testing
- Product positioning
- Message testing and Sales Aid assessment
- Creative testing (visual style & key claims)
- Objection handling
Combined research and strategy experience enhances our ability to recognize, understand, and explore business implications of new product or market information. W&H brings value to consultancies requiring high quality market research moderation. Key audiences:
- Thought Leaders (KOLs)
- Primary Care
- Office Managers/Billing Staff
- Retail Pharmacy
- Managed Care
- Consumers and/or Caregivers
Broad therapeutic area experience
Significant experience in allergy, cardiovascular, CNS/neurology, dermatology, diabetes, endocrinology, gastroenterology, hematology, infectious disease, oncology, orphan/rare conditions, psychiatry, respiratory, rheumatology, urology, women's health
W&H provides high-quality marketing strategy services with core competencies that closely align with the key needs of our marketing clients.
- Experience across the entire product lifecycle
- Experience across numerous markets
- Experience leveraging primary, secondary, and clinical data
- Senior management quality facilitation & reporting
Use the form below to contact us regarding your project enquiry. You may also email or call us to make an appointment.