Weaver & Holihan, Inc
Experienced Healthcare Industry Insiders


Healthcare market research. Strategic consulting.

Areas of Practice


Qualitative Healthcare Market research

Demonstrated ability to translate client’s core business issues/project objectives into an effective qualitative research design, including:

  • Opportunity assessments

  • Market landscape

  • Buying process

  • Product profile testing

  • Product positioning

  • Message testing and Sales Aid assessment

  • Creative testing (visual style & key claims)

  • Objection handling


Moderating services

Combined research and strategy experience enhances our ability to recognize, understand, and explore business implications of new product or market information. W&H brings value to consultancies requiring high quality market research moderation. Key audiences: 

  • Thought Leaders (KOLs)

  • Specialists

  • Primary Care

  • PAs/NPs

  • Nurses

  • Office Managers/Billing Staff

  • Retail Pharmacy

  • Managed Care

  • Consumers and/or Caregivers


Broad Therapeutic area experience

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Significant experience in allergy, cardiovascular, CNS/neurology, dermatology, diabetes, endocrinology, gastroenterology, hematology, immunology, infectious disease, oncology, orphan/rare conditions, psychiatry, respiratory, rheumatology, urology, women's health.

Strategic consulting

W&H provides high-quality marketing strategy services with core competencies that closely align with the key needs of our marketing clients.

  • Experience across the entire product lifecycle

  • Experience across numerous markets

  • Experience leveraging primary, secondary, and clinical data

  • Senior management quality facilitation & reporting